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Tidal To Launch Operations In Nigeria On Monday

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Following extensive plans to set up an office in Nigeria, Subscription-based music, podcast and video streaming service, TIDAL is set to officially launch operations in the West Afican coutry on Monday, July 27, 2020.

This comes barely one week after Audiomack launched its office in Lagos, Nigeria with operations led by Ade Adetunji, Charlotte Bwana and Olive Uche.

It would be a culmination of about a year of active, intensive plans to move into Nigeria and Africa. Its app is still not fully operational in Nigeria, but at this time, the fee for premium subscription is said to be around N1,200.

This will be in direct competition with Apple Music and YouTubeMusic that provide premium personal and family subscription at N900 and N1,400 respectively; Audiomack that offers freemium services and plans to incorporate premium services at around $4 and Boomplay that offers premium services at N500. Other streaming platforms like UduX and Gbedu are also in the mix.

Launched in 2014 by Norwegian company, Aspiro, TIDAL is a subscription-based music, podcast and video streaming service that combines lossless audio and high-definition music videos with exclusive content and special features on music.

In 2014, Aspiro was acquired by Project Panther Bidco Ltd, a company owned by Legendary American rapper, businessman and billionaire, Jay Z. Currently, it is reported that TIDAL boasts over 3.5 million subscribers from over 50 countries. In August 2017, Richard Sanders was announced as CEO of the company.

Other popular figures at the company include Tony Gervino (VP), Lior Tibon (COO) and most notably, Journalist and former Editor-In-Chief of XXL, Elliot Wilson. He serves as the Chief Content Officer for Tidal.

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KING SIZE 3: King Paluta Unleashes A Six-track EP [STREAM HERE]

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Ghanaian rapper King Paluta has unleased the third installment of his EP series titled KING SIZE 3.  The 6-track EP, sees King Paluta not only showing off his rap skills but his productions side. He self-produced 4 songs on the EP that only features Sheriff Keita. Other producers on the EP are Qholabeatz and Joe Cole, who produced Gangsta & My People respectively. Stream: https://orcd.co/kingsizeiii

King Size EP is a rap EP that cuts across different topics of life; from Love, brotherhood and a celebration of legends. Speaking on the EP, King Paluta thanked his fans, team and Muse Africa for putting in the effort to get the KING SIZE III EP live on all digital platforms. KING SIZE III is powered by Music distribution platform TunesXmuse.

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OH MY GAWD: Mr Eazi, Nicki Minaj And Major Lazor Link Up For An Infectious Afrobeats Song

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Major Lazer are ramping up to the release of their fourth LP, Lazerism. Back in May the Diplo-led crew started teasing “Oh My Gawd,” a new collaboration with Afrobeats sensation Mr. Eazi also featuring rap and pop superstar Nicki Minaj and Eazi’s fellow Nigerian K4MO. It was supposed to drop in July, but it’s been delayed a few times, much to Minaj fans’ consternation.

Mr. Eazi begins the infectious song, accompanied by a dancehall-inspired choreography video. Minaj soon swoops in with her thumping verse, proclaiming, “Stranger, looking for some danger / Ride it like a bad gal, face of a angel / This one, yeah, I’m Major, UK out to Asia / Pull out in the Range, got him beepin’ like a pager.”

The Barbz can now relax because the track is finally out. “Oh my gawd, I’ve never seen a bottom like that,” K4MO begins, proceeding to express his admiration and desire for said bottom. Eazi and Nicki both show up to glide over the contagiously rhythmic Afrobeats/dancehall/EDM production. It’s too bad this didn’t drop earlier in the year because it has big summer hit vibes. Given Minaj’s recent return to chart success with her first two #1 hits, maybe it will still make moves on the Hot 100 anyway.

A statement from Eazi:

“This record was really fun to make, and it’s crazy how it went from hearing a K4mo intro in the studio with Fred Again, to me jumping on it and then Diplo hopping in! And Walshy hitting me up to say it’s a banger—next thing Nicki is on it! Been a journey really, like two years in the making and I can’t wait to perform it at my next festival!”

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Raingad Makes Major Announcement With New Set Of Decked Out Photos

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Beyond compare gifted recording act, performer and songwriter Raingad looks decked out in a new photo shoot ahead of his mind blowing upcoming music releases. The protean act who is firmly established in afrobeat, reggae and dancehall is prepping up to feed his fans and music aficionados in general with quality music laced with top notch heavyweight collaborations to globalize his music both locally and internationally.  

Raingad is slated to release a new single tipped to be a major hit song on 18th September 2020 titled “Hold Your Baby”. Later in the same month, the remix of Chile’s reggae connoisseur Balaguero’s “Invitation” will be officially distributed across all digital streaming platforms across the globe on 23rd September 2020. Guess what? It features Ghana’s very own Raingad. 

This is a big news for Ghana and the entire reggae and dancehall fraternity. Aside that, it’s a good look for his brand positioning while he is about exploiting new territories to network and market his music.

Checkout some of his new photos:

Social Media handles:

Facebook: Raingad Onward
Instagram: Raingad1
Twitter: Raingad1

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“Jerusalema” By Master KG Becomes The Most Shazamed Song In The World

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Shazam (an American application owned by Apple Inc. use to identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device) have, on Tuesday via Twitter, declared “Jerusalema”, a song by South African DJ and record producer Master KG featuring South African vocalist Nomcebo as the most searched song in the world after amassing over 4 millions organic shazams.

The upbeat gospel-influenced house song was initially released on 29 November 2019 after it garnered positive response online, with a music video following on 21 December. It was later included on Master KG’s second album of the same title, released in January 2020. It was eventually released on streaming services on 10 July 2020, after it went viral during mid-2020, garnering international reaction due to the #JerusalemaChallenge.

A remix featuring Nigerian singer Burna Boy was released on 19 June 2020, propelling the song onto the US Billboard charts. The song topped the UK Afrobeats Singles Chart on the issue dated August 15, 2020. It has held the number one position for two weeks.

Although it has “religious-leaning” lyrics, “Jerusalema” is an upbeat disco-house track containing “deep”, “spiritual”, gospel lyrics. Lyrically, “it speaks about Jerusalem being the home of many religious believers”. The remix sees Burna Boy incorporating his signature Afrobeats style, singing part of his verse in isiZulu, while emphasizing the unity of African artists.

The song’s official music video was released onto YouTube on 21 December 2019.[5] By 27 August the video had passed 100 million views, a rare feat for South African artists. Master KG’s Spotify followers increased to over 1.2 million following the rising popularity of the song.Various covers performed around the world with different instruments and sung in a variety languages have also been uploaded on YouTube, attracting their own popularity.

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