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Film Producers Trained To Effectively Market Their Films.

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ACCRA, GHANA, February 9th, 2020/www.gbafrica.net/ The Young Men Christian Association (YMCA) has held a three-day workshop for film makers on how to effectively market their films to get their monies worth.

The workshop, which formed part of the “Fresh Craft” intercultural training programme for TV series, gave participants the opportunity to learn more about the African landscape of film distribution and the world at large.

The Fresh Craft programme was launched by the German Film and TV Academy Berlin (DFFB) in collaboration with the African Film Schools; MAISHA Film Lab, Uganda and the National Film and Television Institute (NAFTI), Ghana.

It focused on the development, production and marketing of a web series with the participation of students of all fields of study from all three institutions. Participants at the workshop included students and film makers from Germany, Ghana, Uganda and Rwanda, and had previously worked on documentaries and films.

Mr Jurgen Seidler, the Head of the Fresh Craft programme and a lecturer, speaking at the opening of the workshop, said it was an important programme to make students know the kind of market they would be facing and strategize accordingly to distribute their films.

He said this was an intercultural exchange between people from different countries. This is a way of working together to create a kind of new energy for the student film makers.

Mr Seidler said film makers needed to know their audience to give them the right content to enhance their marketing and distribution.

Mr George Bosompim, NAFTI Head of Film Directing, commended Fresh Craft and other sponsors for the initiative, adding, this will ensure that these students do not leave their work on shelves but rather make money out of it.

Mr Cosby Bikpe, a content developer, distributor and facilitator at the workshop, said film makers were facing challenges in the sector because content producers had stuck to one particular mode of content distribution for far too long and there was the need to change.

He said the film market in Ghana had suffered through the digital transformation and producers needed to move with the times. This is the only way to claim back the market.

“This has brought about a fall in the market share to the extent that you do not get people buying Ghanaian content,” he stated.

Mr Bikpe said it was important for a change in the thought process, commodity delivery and processes of film marketing.

He said there was also the need to use different variable medium in film marketing, which is safer and encrypted so that they could get their monies back.

Source: Ghana Web

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Burna Boy To Perform At The Premiere of “Nations United: Urgent Solutions for Urgent Times” Film By The UN

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An intergovernmental organization that aims to maintain international peace and security, develop friendly relations among nations; The United Nations is set to premier a 30-minute film entitled “Nations United: Urgent Solutions for Urgent Times” promoting actions to tackle the world’s biggest issues from the COVID-19 pandemic to poverty and inequality.

According to the UN, the film, which is set for broadcast globally, and will premiere on the UN YouTube channel on Sept. 19 at 09:00 EDT (13:00 GMT), sets out the actions needed to build a better world as the coronavirus pandemic threatens global progress to end extreme poverty, achieve gender equality, promote human rights, tackle injustice and address climate change.

Created by the United Nations on its 75th Anniversary and to mark five years since the adoption of the Sustainable Development Goals, and produced by 72 Films and writer and director Richard Curtis, the film will take audiences on a dynamic exploration of these hard times, the multiple tipping points the planet earth faces, and the interventions that could transform the world over the next 10 years.

It features a performance from Grammy-nominated singer Burna Boy, and a new version of a previous U.N. performance by Beyoncé as well as appearances by education campaigner and U.N. Messenger of Peace Malala Yousafzai, U.N. goodwill ambassadors Cheadle and actress Michelle Yeoh, and UNESCO special peace envoy Forest Whitaker.

U.N. Secretary-General António Guterres and Deputy Secretary-General Amina Mohammed also appear in the film. And the U.N. said Oscar-winning actress Julia Roberts will host a radio broadcast and podcast version of the show.

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Actor Kanayo O. Kanayo Officialy Receives A “Call To The Bar”

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Veteran Nollywood actor, Anayo Modestus Onyekwere Kanayo O. Kanayo, has qualified to be allowed to argue in the court of law on behalf of another party. Kanayo enrolled with the University of Abuja and in 2019 graduated with a Law degree before proceeding to the Nigerian Law School’s Abuja campus. In 2020, he officially received a “call to the bar.”

The Member of the Federal Republic, Barister Kanayo will be considered a jurist, and will represents a litigant as advocate before a court of appropriate jurisdiction. The 58-year old tasks will include taking cases in superior courts and tribunals, drafting legal pleadings, researching the philosophy, hypothesis and history of law, and giving expert legal opinions.

In 1992, Kanayo made his debut movie appearance in the film Living in Bondage.[5] Kanayo has starred in over 100 films. He was nominated in 2008 for African Movie Academy Award for Best Actor in the movie “Across the Niger”. His most recent movies are Up North and Living in Bondage: Breaking Free

In 2006 he won the African Movie Academy Award for Best Actor in a Leading Role for his performance in the movie “Family Battle”. He is currently a United Nations ambassador and bears the title of MFR. Kanayo was among various Nigerians honored by the government in 2014 during the centenary celebration.

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Davido Casts Alongside Rick Ross, Eddy Murphy, Wesley Snipes In A Cameo Role In The “Coming 2 America” Movie

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In October 2019, Davido had been cast in a cameo role in the Coming 2 America movie – an upcoming American comedy film which is the second installment in the Coming to America film series, and serves as a sequel to the original film of 1988. The film is scheduled to be released in theaters on December 18, 2020 by Paramount Pictures in the United States and Canada.

On August 17, 2019, filming officially began in Atlanta, Georgia. Rick Ross confirmed during the same month that his Georgia mega mansion will be used as a location in the film. On October 1, 2019, in an interview with Collider, Murphy confirmed that production on Beverly Hills Cop IV will commence after the filming of Coming 2 America has wrapped. Filming officially wrapped on November 9, 2019.

Set after the events of the first film, former Prince Akeem Joffer (Eddie Murphy) is set to become King of Zamunda when he discovers he has a son he never knew about in America – a street savvy Queens native named Lavelle (Jermaine Fowler). Honoring his royal father’s (James Earl Jones) dying wish to groom this son as the crown prince, Akeem and Semmi (Arsenio Hall) set off to America once again.

The film stars Murphy, Arsenio Hall, Michael Blankson, Jermaine Fowler, Leslie Jones, Shari Headley, John Amos, Tracy Morgan, Wesley Snipes, and James Earl Jones, Rick Ross etc.

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Actor Yvonne Okoro Lands Ambassadorial Deal With Kaiser Kitchen & Appliances

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Award winning actor Yvonne Okoro has been unveiled as the new brand ambassador for Kaiser German Kitchens & Appliances.

Details of the deal is not made public yet but latest photos in circulation captured the “Contract” actor and producer endorsing Kaiser, a High-Quality German Kitchen Appliance and Kitchen Cabinet brand that provides all solutions, whether it be individual kitchens, wholesale distribution, or bulk orders.

The company is a family owned business which started in central Berlin, Germany in 1995 producing and specialising in the highest quality and revolutionary designs of kitchens and appliances. Since then Kaiser has won several prestigious awards in Germany such as the ‘Brand award winner’ for best innovation designs for the years of 2017-2018.

Kaiser was incorporated in Ghana in 2014 and has since grown into a market leader in distribution of high end appliances, Kitchen cabinets, Wardrobes and Walk-In Closets. In February 2016, Kaiser was launched in Ivory Coast and has since been expanding there successfully.

It’s major activities in Ghana including signing Yvonne Okoro, the four times Africa Magic Viewers Choice Awards (AMVCAs) winner. She still remains one of the most celebrated actresses of her generation.

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