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#DontLeaveMe; The Psychology Of An Online Challenge

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Online challenges have quickly become a socially-acceptable way of curating virality. Little is known about their quirky origin and an undocumented rule of engagement, but it has become a way of connecting people through the art of playful gamification.

Social media, as far as anyone can remember has been the center stage of these trends, many of which achieve virality by garnering unexpected online influence and follower-ship. There are countless formats to these challenges and they vary in style and execution, incorporating everything from singing and dancing, to wired workout regiments.

Many challenges have been positioned to push a social cause or agenda while others are created simply for the fun of it, unburdened by serious social affiliations. In the last few weeks, the number of challenges making the rounds has spiked considerably and we don’t need an expert to explain the reason behind the explosion of these challenges globally.

Just do the maths.

Millions of people are stuck indoors and what better way is there to effectively sync with the energy of a collective, than to participate in same team tasks.

Over the last few days, a new challenge is fizzling through the ranks and as with viral challenges, it is slowly gathering steam as both famous faces and everyday people are jumping on the trend. It’s called the #DontLeaveMe Challenge and is as silly as challenges come.

Reports have it that, the challenge was instigated by Nigerian comedian, Josh2Funny. The first video of the challenge showed Josh and his comic partner, Bello Kred trying to project their intellect on audience using a leaf. However a Ghanaian comedian, Ajeezay is also claiming he initiated this challenge as he is noted for this style of Comedy.

It is a witty wordplay challenge, where an individual surrounded by some friends runs around celebrating, after putting together a clever combination of words which when put together represents a single word.

The climax of the challenge is when the person being recorded takes off making a silly run away from the camera as the person doing the recording goes after him or her screaming ‘don’t leave me’. The process is repeated several times with more witty wordplays and more runs and holler of ‘don’t leave me.’

Weird, right?

Here’s a quick example to explain the challenge, ex Big Brother Naija housemate, Tacha is seen on camera standing outside a house and a voice asks her why she’s standing outside and she simply replies that she’s trying to be ‘outstanding,’ then she takes off as per the ritual with the mandatory don’t leave me shout.

As expected, hordes of Nigerians are jumping in on the #Don’tLeaveMe challenge with weird combinations of wordplay, that will leave you reeling with laughter. Don Jazzy seems to be a willing advocate of the challenge, posting videos of the best ones across Africa and music superstar, Davido has created his own too.

As trends and challenges are known to do, this particular challenge will fizzle out eventually, but let it not be said that a socially active young Nigerian like you with a mobile phone and a social media account never gave it a shot.

Just saying.

– Henri ‘Yire/Tush Magazine

Comedy

Insecure Star, Yvonne Orji, Makes Nigeria Proud In New HBO Comedy Special

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Comedy and laughter, there’s nothing like it and thanks to Yvonne Orji we’ll be getting just that which is highly recommended and needed at the moment. Look, we recognize that these are probably the toughest times we as humanity have had to contend with in recent history but the continuous influx of bad news daily and with more people seemingly having a certain of flair for delivering it, is just, well, very depressing.

The world could use with a bit of joy, in fact there’s a lot of it needed currently. Enter the lovely Yvonne Orji, who thanks to HBO, officially has her first comedy special. For those familiar with the popular series, Insecure, will better know her as Molly. The special is all set for Showmax from tomorrow (6 July 2020) this followed after it first premiered on 1Magic last Friday (3 July 2020). Thanks to the Showmax team we got the opportunity to see it much much earlier.

In her first comedy special outing, Yvonne has the audience rolling with laughter as she brings her razor-sharp wit and confidence to the stage. Both celebrating and poking fun at her strict, formative Nigerian-American upbringing, Yvonne shares her unique journey from pre-med to comedy, talks about parental pressures to get married, and takes us along to Lagos to meet her family and friends.

It’s no secret how much we enjoy comedy and general laughter, comedy specials ensure the best of both. It’s also refreshing to see stand up comedy coming from a female instead of the usual suspects who are mostly male. Not to say there aren’t female comedians out there who have not done it, it’s just not as frequent as it should be.

Yvonne’s first comedy special is fresh and shot in a great way. The switch up between her actual performance and her home life in Nigeria is something we really enjoyed seeing, it helps give you insight into who she is and where she comes from in a genuine and authentic way. She’s also a natural in how she comes off in her performance which makes it hard to believe that it’s her first comedy special.

No doubt it’s the start of many more for her, remember the name Yvonne Orji, a proud African lady who is quickly making her mark on the international scene, in fact she has already. And if you want more from her then do also checkout her Backstories also from HBO.

Do yourself a favour and catch her comedy special, you will more than enjoy it. If you are especially looking for an escape away from the current state of things and depressing news then this is a great way to do so. Catch it on Showmax from tomorrow (06 July 2020).

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Comedy

Josh2Funny Gives An Intense Break Down Of DJ Neptune’s Global Smash Hit “Nobody”

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Nigerian comedian, Josh2Funny gives an intense break down of DJ Neptune, Joeboy & Mr Eazi’s global smash hit “Nobody”. Featuring this triple threat of talent, the atmospheric ‘NOBODY’ is produced by Neptune Records in-house producer Magic Sticks, and is the next single off Neptune’s yet to be released project tagged The Greatness II [Sounds of Neptune] after the successful release of the first single Tomorrow featuring Victor AD.

According to DJ Neptune, “When Joeboy voiced the hook on Nobody’s beat, I already knew it was hit even before delivering his verse. Immediately I buzzed Mr Eazi up and told him I wanted him on a record and He said sure to send me the beat. Eazi heard the song and didn’t estimate to jump on it and in no time his vocals were in. This is how we created Nobody.” “Nobody” is an Afrobeats-inspired take on Hip hop.

An accompanying music video for “Nobody” was released on the same day with the single and was directed by TG Omori. It’s a comedic video that pays homage to Michael Jackson‘s choreography.

“Nobody” received positive reviews from music critics and consumers. Enemanna Chidinma of “Blackcard Empire” gave “Nobody” an 8/10 rating, noting that “the length is too short for such a catchy tune”. An editor for SoundStroke gave “Nobody” an 8.0/10 rating, stating that “the bop will last for a long time”, while also noting that “the song is a scintillating major melody that resonates well”.

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Comedy

[WATCH] Ajeezay Talks Hate, Lack Of Support From Colleagues In A Conversation With George Britton

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On this debut episode with George Britton, AJeeZay talks about issues surrounding Don’t Leave Me challenge and Nonfa Challenge – basically a wordplay challenge, where an individual with some friends go haywire after making funny use of words is trending on the Twitter, Instagram and Facebook platforms as social media users participate in the trend with different videos. He also hits hard at colleague comedians, including Waris, Romanus and others who rally less or no support behind his craft.

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Comedy

The Hatred Is Too Much In The Ghanaian Comedy Fraternity And Comedian Warris is Fake – Ajeezay

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Ghanaian Comedian Ajeezay popularly known as Nonfa King has gone hard against the Ghanaian comedy fraternity.

Ajeezay was a guest on Jay Foley’s Prime Morning Entertainment segment following the sudden rise of ownership patterning to the #dontleavemechallenge stated that Ghanaian comedians don’t help each other.

“There is so much hatred in the comedy fraternity” he stated.
He gave two examples; an incident with Foster Romanus and also Comedian Warris.

“I recently released a video and I asked Foster if he can host me on his show, he said he would speak to his production team and get back to me but till date, I haven’t heard from him”

He ended by saying he has played shows for free for Foster Romanus.
And about Comedian Warris, Ajeezay stated that Comedian Warris is fake because with regards to the originator of the new trend #dontleavemechallenge he was on his and asking Ghanaians to support him then all of a sudden Warris switched.

Host Jay Foley has however promised to solve the issue next Friday on the Prime Morning show.
All updates will be shared here.

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